Social Media Image Sizes Guide 2024

Social media has become an essential part of our lives, and it’s hard to imagine a day without scrolling through our feeds. Whether you’re an individual trying to stay connected with friends and family, or a business trying to connect with your customers, social media has become an indispensable tool. One important aspect of social media post design ideas is the images that we share. Images are a powerful way to grab attention and convey a message quickly. However, different social media platforms have different image size requirements, which can be confusing. In this article, we’ll take a look at the different social media image sizes that they require.

Table of Content

Social Media Image Sizes
Social Media Image Sizes

Instagram Image Sizes 2024

Instgram image size

Instagram is a visual platform that relies heavily on images and videos to capture users’ attention. So understanding the various image sizes and aspect ratios is crucial to optimizing your content for this platform. Here’s a breakdown of the different Instagram image sizes and aspect ratios you should be aware of when creating content for Instagram.

Profile Picture Size

Your profile picture is the image that appears next to your username on your profile and in search results. So the recommended size for a profile picture is 110 x 110 pixels on a mobile and 180 x 180 pixels on a desktop. However, Instagram will display your profile picture at a maximum of 320 x 320 pixels, so it’s best to upload an image that’s at least that size.

instagram profile size

Feed Post Size

The recommended size for feed post images is 1080 x 1080 pixels with an aspect ratio of 1:1. However, you can also post images with different Pixels and aspect ratios, such as landscape 1080 x 608 pixels (1.91:1) or portrait 1080 x 1350 pixels (4:5). So keep in mind that Instagram will automatically crop your image to fit within its 1:1 grid. If you want to prevent cropping, you can use white space or add borders to your image. The minimum size for feed post images is 320 x 320 pixels, while the maximum size is 1080 x 1350 pixels. Images with a resolution higher than 1080 x 1350 pixels will be resized and compressed by Instagram, which can result in a loss of image quality.

instagram image photo size in square, landscape, and portrait

And also have the same sizes when we post videos on Instagram.

instagram video photo size in square, landscape, and portrait

Instagram Story Size

The recommended size for Instagram story images is 1080 x 1920 pixels with an aspect ratio of 9:16. So keep in mind that your image will be cropped slightly at the top and bottom of the screen, so it’s best to avoid placing important information in those areas. The minimum size for Instagram story images is 640 x 1136 pixels, while the maximum size is 1080 x 1920 pixels.

instgram story size

IGTV Cover Image Size

When you upload a video to IGTV, you’ll need to choose a cover image that will be displayed on your profile and in search results. The recommended size for IGTV cover images is 420 x 654 pixels with an aspect ratio of 1:1.55.

instagram IGTV cover size

Instagram Reels Size

The recommended minimum size for Reels is 480 x 864 pixels, while the maximum size is 1080 x 1920 pixels. with an aspect ratio of 9:16, which is the same as the recommended size for Instagram Stories.

instagram reel size

Tips: When creating Reels, keep in mind that your video will be cropped slightly at the top and bottom of the screen, so it’s best to avoid placing important information in those areas.

Tips: To make your Instagram feed stand out, So consider creating a consistent theme or color scheme. Also use high-quality images that showcase your brand’s personality and values. The Instagram Post Maker feature allows you to quickly create a post and provide pefect image size.

Instagram-sponsored ads are basically used for promoting one’s business with a marketing strategy that also beholds Instagram story dimensions.

Additionally, you can get the full details of Instagram stories and their hacks that’ll keep you up all night.

Here is the summarized Instagram sizes table:

Image TypesInstagram Image Sizes (DeskTop)Instagram Image Sizes (Mobile)
Profile Picture 180 x 180 px110 x 110 px
Instagram Post 1080 x 1080 px1080 x 1080 px
Landscape Photo 1080 x 608 px1080 x 608 px
Portrait Photo 1080 x 1350 px1080 x 1350 px
Story and Reels 1080 x 1920 px1080 x 1920 px
IGTV Cover Image 420 x 654 px420 x 654 px
Instagram Image Sizes Table

Facebook Image Sizes 2024

facebook image sizes

As you know, Facebook is a highly visual platform, and images play a crucial role in driving engagement and interaction. Therefore, it’s essential to understand the various image sizes and requirements for each placement on Facebook to ensure that your images look their best.

Profile Picture 

Your profile picture is the image that represents you or your brand on Facebook. So the ideal size for a profile picture is 170 x 170 pixels on a desktop and 128 x 128 pixels on a mobile an aspect ratio of 1:1 and also the same as on the Facebook business page.

facebook profile photo size

Cover Photo

Your cover photo is the large banner image at the top of your Facebook profile page. So the recommended size for a cover photo is 820 x 312 (approximately 2.6:1 aspect ratio) pixels on a desktop and 640 x 360 (approximately 16:9 aspect ratio) pixels on a mobile and also the same as on the Facebook business page.

facebook cover size for desktop
facebook cover size for mobile

Shared Image

A shared image is a single image that you post on your Facebook page or profile. So the recommended size for landscape shared images is 1200 x 630 pixels on a desktop and 1200 x 630 pixels on a mobile and has an aspect ratio is 1.91:1. And also the same as on the Facebook business page.

Facebook share landscape image size

However, you can also post images with different pixels, such as Portrait 1080 x 1350 pixels for desktop and 1200 x 1500 pixels for mobile, and has an aspect ratio of 1:1.25.

Facebook share portrait image size

And also, has square images, 1200 x 1200 pixels for desktop and 1080 x 1080 pixels for mobile, and has an aspect ratio of 1:1.

facebook share square image size

Shared Link Image 

When you share a link on Facebook, the platform automatically generates a thumbnail image from the page’s content. So the recommended size for a shared link image is 1200 x 630 pixels on a desktop and 1200 x 630 pixels on a mobile and approximately 1.91:1 aspect ratio. And also the same as on the Facebook business page.

Event Cover Image

An event image is an image that appears at the top of your Facebook event page. So the recommended size for an event image is 1920 x 1005 pixels on a desktop and 1920 x 1005 pixels on a mobile and a 16:9 aspect ratio. And also the same as on the Facebook business page.

facebook event cover photo size

Group Cover Image

A Facebook group cover photo should be at least 1640 pixels wide by 856 pixels tall (1.9:1) in size. The image will appear properly at this size on both desktop and mobile devices. Additionally, it’s crucial to keep in mind that Facebook may crop the image depending on the device and screen size, so it’s a good idea to place the focal point of the image and keep outlying elements out of the way. Additionally, a Facebook group cover photo can only be up to 4MB in size.

facebook group cover photo size

Tips: When creating images for Facebook, ensure they’re visually appealing and relevant to your brand. Additionally, high-quality visuals that grab attention and entice users to click through to your content. The Facebook Post Maker feature allows you to quickly create a post and provide pefect image size.

Here is the summarized Facebook sizes table:

Image TypesFacebook Image Sizes (DeskTop)Facebook Image Sizes (Mobile)
Profile Picture170 x 170 px 128 x 128 px
Shared Image 1200 x 628 px1200 x 628 px
Cover Picture820 x 312 px640 x 360 Px
Shared Link Image1200 x 628 px1200 x 628 px
Portrait Picture1080 x 1350 px1200 x 1500 px
Square Picture1200 x 1200 px1080 x 1080 px
Story Image1080 x 1920 px1080 x 1920 px
Event Cover Photo1920 x 1080 px1920 x 1080 px
Group Cover Photo1640 x 856 px1640 x 856 px
Facebook Image Sizes Table

Twitter Image Sizes 2024

Twitter image size with Twitter New Logo 2023

Twitter is a social media platform that relies heavily on visual content, making it important to use the correct image sizes to ensure your posts look their best. When it comes to Twitter image sizes, there are different dimensions and aspect ratios to consider for desktop and mobile devices.

Header Image 

The header image appears at the top of your profile page and so is a great way to showcase your brand or personality. So the recommended header image size is 1500 x 500 pixels (aspect ratio 3:1)

Also, It is important to use a high-quality image with a clear and simple design that represents you or your brand.

twitter header image size 2023

Profile Image 

The profile image is the small icon that appears next to your username and is visible in tweets, retweets, and replies.  So the recommended size is 400 x 400 pixels (aspect ratio 1:1)

So, It is recommended to use a square image for your profile picture and ensure that it is clear and recognizable even at a small size.

twitter profile size 2023

Tweet Image 

The tweeted image is the image that appears in your tweet and is visible to your followers. So recommended landscape tweet image size is a minimum of 1024 x 512 pixels (2:1 aspect ratio) and a maximum of 1600 x 900 Pixels (2:1 aspect ratio).

However, you can also post in square size by 1080 x 1080 pixels.

And also, have a portrait size of 1080 x 1350 pixels

Twitter automatically crops images that are too large or too small, so it is best to use the recommended aspect ratio and size to ensure your image looks its best.

twitter tweet image size

In-stream Image 

The in-stream image is the image that appears in the Twitter timeline as a preview of your tweet. So the recommended image size is 1200 x 675 pixels (16:9 aspect ratio)

twitter in-stream image size

Card Image 

Card images are used in Twitter cards, which are tweets that include rich media Such as images, videos, or links. So the recommended size for card images is 800 x 418 pixels, with an aspect ratio of 1.91:1. This size is ideal for ensuring that your image looks good across all devices and platforms.

twitter card image size

Tips: To make your tweets stand out, consider adding visuals that are relevant and engaging. So use high-quality images that grab users’ attention and entice them to engage with your content. The Twitter Post Maker feature allows you to quickly create a post.

Here is the summarized Twitter sizes table:

Images TypesTwitter Image Sizes (DeskTop)Twitter Images Sizes (Mobile)
Profile Picture Size400 x 400 px 400 x 400 px
Twitter Image size1024 x 512 px1024 x 512 px
Header Picture1500 x 500 px1500 x 500 px
Landscape Picture1600 x 900 px1600 x 900 px
Story Picture1080 x 1920 px1080 x 1920 px
Card Image1200 x 628 px1200 x 628 px
In-stream Image1024 x 512 px1024 x 512 px
Twitter Image Sizes Table

LinkedIn Image Sizes 2024

linkedin images sizes

LinkedIn is a professional networking platform that is commonly used for business purposes.

Profile Picture

Your LinkedIn profile picture is the first thing people see when they visit your profile. So the recommended size for a LinkedIn profile picture is 400 x 400 pixels.

linkedin profile size

Cover Photo

Your LinkedIn cover photo is a large banner image that appears at the top of your profile page. So the recommended size for a LinkedIn cover photo is 1128 x 191 pixels.

Post Image

When sharing an image in a LinkedIn post, the image should be visually appealing and relevant to the content of the post. So the recommended size for a LinkedIn post image is 1200 x 627 pixels.

linkedin post image size

Company Profile

Your LinkedIn company logo appears on your company page and represents your brand. So the recommended size for a LinkedIn company logo is 300 x 300 pixels.

linkedin company profile image size

Company Cover Photo

The recommended size for a LinkedIn company cover photo is 1400 x 425 pixels.

Tips: When creating visuals for LinkedIn, ensure they’re professional and relevant to your industry. So use high-quality images that showcase your brand’s expertise and values. The LinkedIn Post Maker feature allows you to quickly create a post.

Here is the summarized LinkedIn sizes table:

Image TypesLinkedIn Image Sizes (DeskTop)LinkedIn Image Sizes (Mobile)
Profile Picture Size400 x 400 px 400 x 400 px
LinkedIn Image size 1200 x 627 px1200 x 627 px
Profile Cover Picture1128 x 191 px1128 x 191 px
Company Profile Size300 x 300 px300 x 300 px
Company Cover Image1400 x 425 px1400 x 425 px
Linkedin Image Sizes Table

Pinterest Image Size 2024

pinterest image size

When it comes to creating images for Pinterest, it’s important to keep in mind the various sizes and aspect ratios that are optimal for different platforms and devices. 

Desktop Image Sizes

Profile Picture: 165 x 165 pixels

pinterest profile picture size

Board Display: 222 x 150 pixels

pinterest board display image size

Pin Image: 1000 x 1500 pixels (2:3 aspect ratio)

pinterest pin image size

It’s recommended to use high-quality images that are at least 1000 pixels wide for best results on desktop devices. The aspect ratio of a Pinterest pin should be 2:3, which means that for every 2 units of width, there should be 3 units of height. So this is important to keep in mind when designing your pins, as images that don’t meet this aspect ratio may appear distorted or cropped on certain devices.

Mobile Image Sizes

  • Profile Picture: 165 x 165 pixels
  • Board Display: 100 x 150 pixels
  • Pin Image: 600 x 900 pixels (2:3 aspect ratio)
  • Pin Preview Image: 236 pixels wide

For mobile devices, it’s recommended to use smaller image sizes to optimize load times and ensure that your content looks good on smaller screens. So pins that are 600 x 900 pixels in size with a 2:3 aspect ratio tend to work well on mobile devices.

Tips: Use high-quality images that are visually appealing and relevant to your content. And also include text overlays or graphics to make your pins stand out and convey important information about your content.

Here is the summarized Pinterest sizes table:

Images TypesPinterest Image Sizes (DeskTop)Pinterest Images Sizes (Mobile)
Profile Picture Size165 x 165 px 165 x 165 px
Board Display222 x 150 px100 x 150 px
Pin Image1000 x 1500 px600 x 900 px
Pin Preview Image238 px wide236 px wide
Pinterest Image Sizes Table

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YouTube Image Size 2024

youtube image size

When it comes to creating images for YouTube, there are several sizes and aspect ratios to consider. Here’s a guide to help you navigate the different sizes and where they should be used:

Profile Photo

The profile photo on YouTube appears at the top left corner of your channel and is a great way to showcase your brand or personality. So the recommended size for a YouTube profile photo is a maximum of 800 x 800 pixels and a minimum of 98 x 98 pixels. However, the maximum file size is 10MB.

youtube profile size

Channel Art

The recommended size for channel art is 2560 x 1440 pixels with an aspect ratio of 16:9. However, the maximum file size is 6MB. Channel art appears at the top of your channel page and so is a great opportunity to showcase your brand or personality.

Video Thumbnail

Video thumbnails are the small images that appear on YouTube’s search and recommended video pages. So the recommended size for video thumbnails is 1280 x 720 pixels with an aspect ratio of 16:9. However, the minimum width is 640 pixels. So it’s important to create eye-catching thumbnails that will entice viewers to click on your video.

youtube channel & video thumbnail photo size for desktop
youtube channel & video thumbnail photo size for mobile

Video Upload

When uploading a video, YouTube supports a wide range of resolutions and aspect ratios, but the most common one is 1920 x 1080 pixels with an aspect ratio of 16:9. However, YouTube recommends a minimum resolution of 640 x 480 pixels. So keep in mind that the higher the resolution, the longer it will take for the video to upload and process.

Here is the summarized Youtube sizes table:

Images Sizes Youtube Image Sizes (DeskTop)Youtube Images Sizes (Mobile)
Channel Art2560 x 1440 px 2560 x 1440 px
Video Thumbnail1280 x 720 px1280 x 720 px
Video Upload1920 x 1080 px1920 x 1080 px
Profile Photo800 x 800 px800 x 800 px
Youtube Image Sizes Table

Snapchat Image Size 2024

Snapchat Image Size

When it comes to creating images for Snapchat, it’s important to understand the various sizes and aspect ratios that are recommended for optimal viewing on both desktop and mobile devices.

Snapchat Profile Picture Size

You’ll want to make sure your profile picture is clear and high-quality since it’s the first thing users will see when they visit your profile.

  • Desktop: 300 x 300 pixels
  • Mobile: 300 x 300 pixels
  • Aspect Ratio: 1:1
snapchat profile photo size

Snapchat Geofilter Size

Geofilters are a fun way to add a personalized touch to your Snapchat posts. So keep in mind that the design should be simple, eye-catching, and easily recognizable.

  • Desktop: 1080 x 1920 pixels
  • Mobile: 1080 x 1920 pixels
  • Aspect Ratio: 9:16
Snapchat geofilter image size

Snapchat Story Size

Snapchat Stories are a popular way to share moments and experiences with your followers.

  • Desktop: 1080 x 1920 pixels
  • Mobile: 1080 x 1920 pixels
  • Aspect Ratio: 9:16

Snapchat Discover Size

Snapchat Discover is a platform for publishers to share news, entertainment, and other content with Snapchat users. So if you’re creating content for Discover, you’ll want to make sure it’s visually appealing and easy to read on both desktop and mobile devices.

  • Desktop: 1080 x 1920 pixels
  • Mobile: 1080 x 1920 pixels
  • Aspect Ratio: 9:16
snapchat discover size

Tips: Use high-quality images with good lighting and clear focus to ensure the best results

Here is the summarized Snapchat sizes table:

Images TypesSnapchat Image Sizes (DeskTop)Snapchat Images Sizes (Mobile)
Profile Picture300 x 300 px 300 x 300 px
Geofilter size1080 x 1920 px1080 x 1920 px
Story Picture1080 x 1920 px1080 x 1920 px
Discover Size1080 x 1920 px1080 x 1920 px
Snapchat Image Sizes Table

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Conclusion

In conclusion, optimizing your images for social media platforms is crucial for ensuring they look their best and attract engagement. By using the recommended dimensions for each platform and creating visually appealing images, you can increase your brand’s online presence and attract more followers and customers. So keep this social media image sizes guide handy as you create content for your social media platforms, and watch as your visuals stand out and engage your audience.

About Ghanshyam Bhalu

Ghanshyam is a seasoned professional with over 4 years of hands-on experience in the dynamic fields of SEO and Content Marketing. His mission is to help businesses thrive in the online world by harnessing the power of SEO and engaging content.

View all posts by Ghanshyam Bhalu